FOUR ROSES BOURBON
2024’ LIMITED EDITION RECIPE DESIGN
Each year, Master Distiller Brent Elliott at Four Roses creates a unique bourbon recipe and people are always snoopin’ around to find out what’s behind the latest batch. Instead of just telling them the recipes like an afterthought, we wanted to announce the recipe in a more exciting way that mirrors the feeling of discovery and the thrill of sipping on a premium bottle in a short video.
ROLE: DESIGN & ART DIRECTION
For this project, I was responsible for establishing the look & feel of the video which includes everything from shot planning, establishing each visual frame, and curating music. Directing editors/3D motion designer from start to finish.
Team: Joey McRobert ACD, Ian Blackley CW, Justin Marimon 3D Motion Designer, Chloe Gendron Production Coordinator

Bourbon enthusiasts on the internet using our recipe as a guide to introduce the bottle ︎

Made @ Camp + King