RE/MAX
THE PUZZLE THAT MADE PEOPLE STAY FOR THE LISTING

Oddly satisfying content especially in project completions are very popular. RE/MAX asked us to find a way to engage people on social with beautiful homes. But instead of just posting real estate listings like any other real estate brands, we built one. We used AI to reimagine a house to life, inspired by iconic cultural characters. Turned them into pizzles drawing people in and kept them watching as the puzzle unfolds.